Conceptual and data artist Rachel Ara graduated with a Fine Art BA from Goldsmiths College, London, where she won the prestigious Burston award. In 2016 she won the International Aesthetica Art Prize for This Much I’m Worth, the self-evaluating artwork. Pulling on her experiences as a computer system designer, the digital sculpture draws on data and complex algorithms to calculate its own value in real time. Her work is nonconformist with a socio-political edge that often incorporates humour and irony with feminist & queer concerns. Recent shows included 'Controlled Realities' at Anise Gallery London and V&A Digital Futures. Rachel is a 2017/2018 Near Now Fellow – awarded to pioneering artists working in technology. She currently lives and works in London.